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Diversification into Africa: Risk or Opportunity?

Posted By Risk Chat, 13 June 2014
Diversification into Africa: Risk or Opportunity?

Ernst & Young (EY) has released the fourth edition of its annual Africa Attractiveness Survey. Foreign Direct Investment (FDI) flows, particularly in sub-Saharan Africa, grew steadily last year by 4.7% and at a compound annual growth rate (CAGR) of 19.5% since 2007. In spite of this growth, the perception gap continues to limit the acceleration of FDI flows into Africa. Those already active on the continent are more positive than ever about its prospects, and rank it as by far the most attractive investment destination in the world today. Those who are yet to invest are far less enthusiastic, ranking Africa as the least attractive investment destination in the world.  

The survey shines the spotlight on 14 companies that are considered among the continent’s growth leaders. These companies are embracing Africa’s uncertainty, complexity and volatility, understanding that these are common challenges across most emerging markets.

What risks and opportunities are your organisation currently encountering, or likely to encounter, whilst doing business in Africa? (Please answer in the comments below)

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